Turning Influence into Revenue in Sports & Entertainment

Talon is a next-generation global sports, entertainment, and lifestyle agency, built to unlock untapped revenue through bold brand collaborations, disruptive partnerships, and breakthrough activations.

A blue and white race car with the number 14 and ThermoTech branding, promoted by a leading sports and entertainment marketing agency, speeds along a racetrack next to a white barrier.
Two people sit on stage in armchairs having a conversation, with TribecaX branding behind them and two water bottles on a small table between them.
A volleyball player in black uniform leaps to spike the ball during a match, while teammates and spectators watch intently.
A young cheerleader in a black and yellow uniform, representing a global sports and entertainment agency, smiles with hands on hips during a performance.
A circular blue and silver sports logo reads "Dallas Pulse," with a star above and an electrocardiogram line across the bottom portion, representing the dynamic spirit of a global sports and entertainment agency.
A group of dancers in matching dark costumes pose with raised arms on stage under spotlights; the “Showdown” logo—presented by a global sports and entertainment agency—appears in the bottom right corner.

Our Mission

We go beyond traditional representation. At Talon, every strategy is built around your unique goals—whether that’s growing sponsorship revenue, expanding your brand reach, or creating new commercial opportunities. Our approach combines deep industry insight with hands-on execution to help clients thrive in a rapidly changing marketplace.

What We Do

Revenue Generation

We develop customized business models and partnership strategies that unlock new income streams and strengthen existing ones.

Activation & Engagement

From concept to execution, we create meaningful brand activations that engage audiences, elevate visibility, and deliver ROI for both talent and sponsors.

Strategic Brand Collaborations

We identify, negotiate, and manage high-impact partnerships between athletes, entertainers, and brands to build lasting value on both sides.

Blurry image of people sitting at a conference table, with one person standing and presenting near a whiteboard in a bright office setting at a global sports and entertainment agency.

The Team Powering Talent and Brand Growth

Led by executives from top global organizations—including the NFL, UFC, CNN, and Warner Bros.—our team blends creativity, strategy, and revenue expertise to create lasting partnerships in sports and entertainment.